Actividad empresarial femenina, motivación y brecha de género.

  • Iuliia Pinkovetskaia Department of Economic Analysis and State Management, Ulyanovsk State University, Ulyanovsk, Russia. (corresponding author)
  • Irina Nikitina Department of Linguistics and Foreign Business Communication, Samara State University of Economics, Samara, Russia.
  • Tatiana Gromova. Department of Linguistics and Foreign Business Communication, Samara State University of Economics, Samara, Russia.
Palabras clave: emprendimiento femenino, motivación, emprendedores impulsados por la necesidad, emprendedores impulsados por la oportunidad, pequeñas y medianas empresas

Resumen

El trabajo evalúa los niveles de actividad empresarial de las mujeres, sus preferencias motivacionales y el análisis comparativo de las actividades de etapa temprana de mujeres y hombres. Se hace un análisis de 74 países entre 2016-2017, presentado en el informe Global Entrepreneurship Monitor. La investigación revela características del emprendimiento femenino y las barreras para su desarrollo. El documento define países con valores altos y bajos de los indicadores considerados. El nuevo conocimiento obtenido se puede utilizar en la investigación científica, en el proceso educativo en la preparación de licenciaturas y maestrías, así como en la capacitación de especialistas en problemas de pequeñas empresas. El estudio propone nuevos métodos y herramientas para el análisis. 

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Publicado
2019-08-01