Inclusive intelligent rural tourism destinations: challenges and opportunities through bioethics in the province of Los Ríos.

Abstract

In the process of planning and execution of the trip, the tourists register their interest, motivations, experiences and criteria of evaluations of the visited place through the Big Data, whose fingerprint is included in the communication platforms, infrastructure, technologies and service coming from enormous volumes of information and data uploaded in the social networks, digital files, mobile signals, audio files, digital images, data from forms, emails, sensors, signals, mobile antennas that receive the movements of the mobile telephony users, etc. All this information generated is the result of technological advances in telecommunications, internet, mobile and wireless technology, georeferenced systems, intelligent telephones among others, these technological tools.