Motivation of the tourist on the basis of the physical constitution, from a psychological perspective.

  • Janett del Rocío Verdesoto Galeas
  • Johana Alejandra Olaya Reyes
  • Mercedes María Campelo Vásquez
  • Iliana Jessenia Villacis Verdesoto.
Keywords: motivation of the tourist, physical constitution and biotipology, psychology applied to tourism, tourist markets

Abstract

This research is based on the theory of Kretschmer and Sheldon, which links the physical constitution of the subjects according to physical traits, with their motivation for the choice of tourist destinations. These theories establish the link between a group of physical and psychic characteristics, and classify them into body biotypes; so that the tourism professional can understand that each client has a motivation that drives them to make the decision to travel and activities to be carried out.

Published
2019-11-01