The companies that organize social events in the Salcedo canton and their influence on the group.
Abstract
The absence of companies dedicated to the organization of social events and the lack of knowledge about the provision of a comprehensive and quality service, is the main reason to think about the creation of new companies dedicated to this category. Therefore, the characterization through a situational and economic study, allowed to identify the feasibility or profitability of companies of this type of services through the study of different factors (market, organizational, technical and financial), having as general objective the analysis referring to the influence and acceptance in the environment of companies dedicated to the organization of social events through technical parameters for the integral and efficient process in the canton of Salcedo, province of Cotopaxi.