Implementation of an equine therapy center for people with intellectual disabilities in the city of Tulcán.

Abstract

The business model reveals the need for the service of equine therapy as an alternative for rehabilitation and improvement of the quality of life of people with intellectual disabilities and their family environment. The objective is to carry out a feasibility study for the creation of an equine therapy center. It is a transversal, bibliographic, field, applied and correlational research. The results obtained through the application of a survey directed to the relatives of these people with disabilities and the interview directed to opinion leaders, allows to identify, that 98% of the population would demand the service. No competition is identified, which means that it would be the only company offering the service.